ASIP-PM3-11 The 5 Whys


"5 Whys is an iterative elicitation method used to explore cause-and-effect relationships underlying a particular problem. The primary goal of the technique is to determine the root cause of a defect or problem by repeating the question "Why?". Each answer forms the basis of the next question" (Rego, 2016, para. 1).

Instruction: Starting at the top, click on each question mark in the spiral image until you make your way to the centre of the spiral.

References: Available in H5P metadata. 

Attribution: This activity is used in the Arts & Science Internship Program's open educational resource, "Ideation and Planning Skills for Employment Success", available through eCampusOntario's Open Library in Spring 2023.

This project is made possible with funding by the Government of Ontario and through eCampusOntario’s support of the Virtual Learning Strategy. To learn more about the Virtual Learning Strategy visit: