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If you\u2019re launching or re-launching a new business or product, you can open the conversation with those in your inner circle by sharing your enthusiasm and saying something like, \u201cI am so excited that I\u2019ve partnered with (direct selling company)! I\u2019d love to keep you in the loop \u2013 can I share more information with you?\u201d <\/p>\n"},"library":"H5P.Text 1.1","metadata":{"contentType":"Text","license":"U","title":"Untitled Text"},"subContentId":"2aac72c6-3b51-48e9-858a-bdea04fbfdd2"}],"header":"Launching"},{"position":{"x":36.666665649414064,"y":64.33206325702238},"alwaysFullscreen":false,"content":[{"params":{"text":"

Keep in mind, this conversation is more about inviting and sharing than selling. From there, you can identify the best way to introduce your business to each person in your inner circle. This may include offering a sample, sending a catalog, sharing a video, inviting them to an event or suggesting they follow your social media accounts. When someone engages and shows interest in your products and business, they become a lead to nurture.<\/p>\n"},"library":"H5P.Text 1.1","metadata":{"contentType":"Text","license":"U","title":"Untitled Text"},"subContentId":"f2a6d9a3-3309-4b97-8efe-6b98a516840a"}],"header":"Sharing"},{"position":{"x":63.46666564941407,"y":33.98300749662867},"alwaysFullscreen":false,"content":[{"params":{"text":"

As you continue to build your FRANKS list, some leads may not be those you\u2019ve connected with in a while. Don\u2019t skip them but don\u2019t also jump right into sales right away either. Add an asterix next to their names and mark them as a \u201crelationship first\u201d lead. That means you\u2019ll want to proactively get back in touch or build a relationship before sharing anything related to your business. The best way to do this is to: <\/p>\n\n

\n\t
Comment and engage on their social posts <\/p>\n\t<\/li>\n<\/ul>\n\n
- \n\t
  Send a personal message to catch up or check in <\/p>\n\t<\/li>\n<\/ul>\n\n
  - \n\t
    Look for an opportunity to authentically connect in person or online before sharing your business <\/p>\n\t<\/li>\n<\/ul>\n\n
    Your warm market is the best place to begin, and the fastest way to success in direct sales. But it is not where you\u2019ll build a sustainable business over time. <\/p>\n"},"library":"H5P.Text 1.1","metadata":{"contentType":"Text","license":"U","title":"Untitled Text"},"subContentId":"1dac65ce-6657-469a-bd73-6e946ef66df6"}],"header":"Building"},{"position":{"x":87.46666564941407,"y":49.07361714394602},"alwaysFullscreen":false,"content":[{"params":{"text":"
    To grow long term, you\u2019ll need to expand your network to reach new leads. Getting beyond your FRANKS list and inner circle will require active selling strategies in-person, online and using social media. In the next three topics, you\u2019ll learn strategies to make adding new leads to your FRANKS list fun, simple and profitable. <\/p>\n"},"library":"H5P.Text 1.1","metadata":{"contentType":"Text","license":"U","title":"Untitled Text"},"subContentId":"f0785609-eeb0-4f6c-87f0-a47f5c86eb81"}],"header":"Growing"}],"hotspotNumberLabel":"Hotspot #num","closeButtonLabel":"Close","containsAudioVideoLabel":"Contains Audio\/Video","image":{"path":"images\/image-6848797c8e1da.png","mime":"image\/png","copyright":{"license":"U"},"width":1000,"height":800},"backgroundImageAltText":"Four Stages of Outreach"}

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Amber Fraser